Apple’s RDF vs. The Real World

One of the things Apple is most famous for is their Reality Distortion Field or RDF. The video below is another perfect example of how they achieve this. The video shows the Apple “Unslow” commercial showing how fast everything on the iPhone 3G is, side-by-side with a real-life video of a user performing same tasks that were performed in the commercial.

As you can see, the real world is nowhere near as fast as Apple’s advertising. On a positive note, Apple is no longer using big hands to make the iPhone look smaller. EDIT: Oh wait, actually, they are.

Originally published on Pocketnow on August 12, 2008. More Thought articles from the Pocketnow archive.

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